Client-focused, creating user and customer experiences designed to have engaging user interfaces (UI) and deliver tangible business results, Riptide helps brands navigate any and all facets of the digital landscape. Riptide’s strategy and UX team create solutions that are both intuitive to use, and tailored to match our clients’ specific user tasks and business goals.
Web & mobile design should start with thinking about your audience, their objectives and how you can help them find the information they need quickly. Users need to be able to easily and efficiently complete tasks, whether they use a mobile phone or a laptop.
We develop the UI through iteration—rapidly designing and testing prototypes, collecting feedback, and intelligently modifying our layouts. The benefits of this approach are two-fold. First, it ensures that customer needs drive design. Second, marketers can make more informed decisions based on data.
